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SOC 2

GDPR Compliance

From onboarding to running an experiment

Providing access to campaigns, historical user and revenue data

Share Ad network access with Churney

Connect your data to Churney

Tag your data for Churney’s model

Sharing

Analyzing data and building predictive lifetime value models

Sit tight while we build your model

Assess the size of your business opportunity

Modeling

Sending predictions to ad networks for optimization

Optimize the signal volume

Launch our experiment

Learning Phase - Frequent Checks & Updates

Optimize the experiment

Summarize the experiment

Activating

Churney’s onboarding takes 10 days, with a standard experiment length of 55 days. This guide details when data science, data engineering, and UA staff from both your team and ours are needed to ensure a successful experiment. Experiment duration is flexible and can extend up to 4 months, depending on your business needs and cohort maturity requirements.

Onboarding V2

The onboarding process to Churney is mostly painless, as we only require consistent user IDs, understood payment events, and reliable timestamps across events. However, we identified some issues that may arise with time. We outline these issues in this document, both from a data engineering perspective and from potential vulnerabilities in the ad platform setup.

What to be aware of before onboarding Churney

Guides

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